Introduction
Modernizing Customer Onboarding Through Secure Video KYC
Bank of Maharashtra, one of India's leading public sector banks, serves millions of customers through an expanding network of digital banking services.
As customer expectations shifted toward faster and more convenient digital onboarding experiences, the bank adopted Video KYC (vKYC) as a key component of its customer acquisition strategy. However, the existing platform faced multiple operational and technical challenges that impacted onboarding efficiency, customer experience, and security.
Frequent call disruptions, application instability, and security concerns created friction during the verification process, leading to customer drop-offs and longer onboarding cycles. To overcome these challenges, Bank of Maharashtra partnered with Pixl.ai to implement a secure, scalable, and high-performance Video KYC platform.
Digital Verification Goals:
- Eliminate call redirection failures and connection drops
- Improve platform stability during peak transaction hours
- Implement enterprise-grade security and access controls
- Increase customer KYC completion rates
- Integrate natively with core customer systems